OVERVIEW: Smart Drinks serves fresh fruit smoothies that don’t just taste good but that have a high nutritional value and also serve juices and coffee. They only use the highest quality fruits and ingredients with options to add protein, fat burner, or other supplements to meet customers need.

PROBLEM: Smart drinks was looking to franchise their business and a big part of that was the mobile smoothie truck, dubbed the “Fresh Fruit Smoothie RESPONSE VEHICLE”. They needed a new eye-catching wrap design that would not only appeal to customers but potential franchisee owners as well. An overall push to marketing their brand was needed.

SOLUTION: A new wrap design was created with a hero image of a dazzling smoothie being poured surrounded by fresh cut fruit was used for all parts of their new marketing efforts. The new wrap was a hit and soon began generating new calls from companies that wanted them to come on location to offer their employees smoothie/coffee breaks. Since the new wrap has been in effect they have boosted sales, brand awareness and have signed 2 new franchisee owners.

DELIVERABLES:

• Vehicle Wrap Design

• Menu Design

• Drive-Thru Menu  

• Window Graphics

• Tradeshow Graphics